To understand your customers needs you first have to understand what your customers are looking for. keyword targeting is a core concept to an inbound marketing strategy. Knowing the words, phrases and keywords that your customers are looking for helps to put you in a better position when searches are made. Sometimes the demand for certain keywords can make you feel like just another fish in the ocean. But knowing what keywords work for you and your demographic can help you target searches being left behind by other businesses. It’s strange how often site strength and page authority boils down to a words game, but with Commission Sites on your side we are here to help you win that game.